Streamline your account by merging redundant or outdated tags in Kartra. Use the Tags page under Contacts to consolidate tags and keep your processes organized.
Key facts about merging tags
- Irreversible action: Once merged, selected tags are deleted and cannot be recovered.
 - Contact updates: Contacts linked to merged tags are reassigned to the final tag.
 - Automation impacts: Automations or processes referencing merged tags will be cleared.
- Before merging, replace any tags used in critical flows (e.g., sequence starting rules) with the tags you intend to keep.
 
 - Log entries: Historical logs tied to merged tags will no longer display.
 
How to merge contact tags in Kartra
- Access the Tags page:
- Go to Contacts > All contacts
 - Click the Tags tab
 
 - Select tags to merge:
- Check the boxes next to one or more tags you want to consolidate.
 - Tip: Only select the tags you wish to eliminate. The final tag is chosen in the next step.
 
 - Open the merge tool:
- Click the merge icon at the top right of the Tags table.

 - A pop-up window will display the selected tags.
 
 - Click the merge icon at the top right of the Tags table.
 - Choose a final tag:
- Use the dropdown menu to select the tag that will replace the merged tags.

 
 - Use the dropdown menu to select the tag that will replace the merged tags.
 - Confirm the merge:
- Click Save in the top-right corner of the pop-up.
 
 
Merge results
- The merged tags are permanently deleted and cannot be restored.
 - Contacts are re-assigned to the final tag.
 - Automations and processes tied to merged tags are cleared of the tag reference.