Keep your messaging relevant and your contacts happy by manually adding or removing contacts from your mailing lists when needed.
Use manual updates when:
A contact asks to join or leave a specific list directly (instead of using the unsubscribe link in an email)
Someone was added or removed by mistake
A contact doesn’t meet automation rules but should still receive updates
A list or automation was added after the contact signed up
You’re cleaning up inactive or outdated subscribers
Key details
Contact profile: Add or remove list subscriptions from the Lists section in an individual contact’s record.
Advanced filters: Quickly find groups of similar contacts by behavior, status, or other conditions.
Bulk actions: Update list subscription and more for multiple contacts at once.
How to add or remove one contact
Go to Contacts > All contacts
Search and click the contact’s name
Click the Lists tab
To subscribe: Choose the list you want in the dropdown and click Add
To unsubscribe: Click the pause button under Actions
Save the profile
How to add or remove contacts in bulk.
Go to Contacts > All contacts.
Check the box next to each contact you wish to modify.
In the top right corner of the contacts table, click the three dots to open the Actions menu.
Select Subscribe or Unsubscribe (under the Lists section)
Choose your list from the dropdown menu and click Save.
Pro tip
You can use advanced filters to narrow your audience. Check the number of selected contacts to confirm your selection is correct before making bulk updates.
Click Advanced filters, set your conditions, then click Add
Select all matching contacts by checking the box at the top of the table.
Looking for automation instead? Learn how to automate list subscription.