Automated sequences are ON by default, but only run when a lead is subscribed to them. To turn off a sequence completely, you can pause or delete it.
Run an active sequence
For a sequence to run, two conditions must be met:
- First – the steps in the sequence are joined together and activated. This creates the path that a person follows after being added to the sequence.
- Then – A lead is added to the sequence, either because they met the conditions of an automation or because they were manually subscribed.
Leads who enter a sequence will progress through each connected step on the schedule set for each one.
Learn more
Pause a sequence
- Go to Communications > Communications > Sequences
- Locate the sequence you want to pause
- Browse the list, search by keyword, or use the Advanced filters if the sequence is part of a specific campaign
- In the Actions column, click the pause icon to turn the sequence “off”
What happens next
When paused, activity in the sequence stops completely.
- Anyone currently subscribed will stop at the step they were on when the sequence was paused.
- If a lead meets the conditions for automatic subscription to the sequence, they will be subscribed but they will not progress.
- If you want to prevent this, delete any starting rules for the sequence and pause or delete any automation rules that can subscribe a lead to the sequence.
- If a lead is manually subscribed to the sequence, they will stay at the step they were added to and will not progress.
Delete a sequence
- Go to Communications > Communications > Sequences
- Locate the sequence you want to delete
- Browse the list, search by keyword, or use the Advanced filters if the sequence is part of a specific campaign
- In the Actions column, click the delete icon to delete the sequence
Warning
Deleting a sequence removes all references to it from your account, including (not limited to):
- Analytics
- Lead profile sequence tab entries
- Lead log events
- Automation rules
You will no longer see any indication that any of your leads were once subscribed to it, for example.
If a sequence is deleted by mistake, you can restore it from the recycle bin. After 30 days in the recycle bin, the sequence will be permanently deleted.